Only 33% of women think they're attractive. That's 67% too little.
Those statistics scare me so much. Because of the media, photoshop and countless other factors women and girls have started loving themselves less and less. We should start to appreciate each others (and ourselves) beauty more often, because everyone is so special in their own way.
This year one of my favourite skincare companies Kosmea has partnered with Make-up Free Me, an organisation helping to shine light on negative body image. 100% of the funds raised goes towards the Butterfly Foundation. I think this is such an amazing + important campaign, and I am so excited to be telling you all about it.
Today I have an interview with Marie Jenkins, the founder of Kosmea! She has some great advice + tips, and some ways to be involved with Make-up Free Me.
1. Who/What inspired you to start Kosmea?
I was a stay-at-home mum with three young children when I first got the idea, back in 1993, to launch my own skin care business. I’ve always had a passion for natural skin care and mixing up my own concoctions using ingredients like avocado, yoghurt and herbs – being of Greek origin, my mother had always taught us the natural way whether it was with food, medicine or skin care. One day, I was mixing up a mask recipe that called for rose hips, so I headed to a local rose farm in Willunga, SA, and asked them if I could pick some of their rose hips. They gladly obliged and handed me an article about the healing and nourishing qualities of rose hips and rose hip oil – how it was being used in hospitals for healing burns and scar tissue. I drove right home and started to research how I could get hold of some rose hip oil to bottle and sell. I found a supplier in Chile and sold the family car to buy my first drum of rose hip oil. And that’s how Kosmea was born. My family and I spent long days and nights around the kitchen table, filling and labelling 4,000 bottles with the oil and over the next few weeks I visited every health food store in South Australia – about 80 stores in all. Rose hip oil wasn’t even heard of in Australia at this time. I gave each store owner a bottle to try, knowing that once they used it they’d be hooked. Sure enough, within six month’s I’d sold all 4,000 bottles. After that I secured a bank loan to buy more drums of rose hip oil and began to develop more skin care products for the range and, within a few years, we began exporting to Hong Kong, the UK, Canada and New Zealand.
2. What has been your biggest career highlight so far?
Starting Kosmea has been my biggest career highlight so far, I have been doing this for 21 years and it is just a part of my life.
3. What is your favourite Kosmea product?
The certified organic rosehip oil of course! I have been using this now for 21 years and it speaks for itself, I simple cannot live without it.
4. What do you think is a common beauty mistake that teenage girls make?
I think the common mistake teenage girls make and they are very much misled is to over cleanse and strip the natural oils from their skin by using harsh foaming cleansers and scrubs. It is very important to keep the natural oil flow on the skin at all times as this natural oil (sebum) is there for a reason - to protect and keep the skin balanced, and to prevent bacteria from spreading.
5. Can you tell us a little bit more about the 'Makeup Free Me' campaign?
Makeup Free Me is a cause-related charity movement focusing on combating issues of negative self-image in women and young girls. Negative body image, which can lead to eating disorders is recognised as an issue in today’s society by 90% of Australian women. Makeup Free Me are on a mission to address and prevent negative body image around Australia with all proceeds from the campaign going towards the Butterfly Foundation. “Kosmea are delighted to support Makeup Free Me’s efforts and the importance of addressing body image issues in helping women and girls to ultimately develop a positive self-image. We’re extremely proud to help support this important cause.”
6. How can people get involved?
Kosmea lovers can help to support the Makeup Free Me campaign by purchasing a bottle of our Certified Organic Rose Hip Oil up until 7th September. 5% of all sales of Kosmea Certified Organic Rose Hip Oil (10mL and 20mL) will go to Makeup Free Me to help the movement ‘empower women and girls to develop and nurture positive self-image’. Kosmea Certified Organic Rose Hip Oil helps to repair, nourish, and hydrate skin leaving it glowing. Most women will hardly need to wear makeup after using it! You can also register to donate at the Makeup Free Me website www.makeupfreeme.com.au and go Makeup Free on August 29th with the help of Kosmea Facial Cleansing Wipes.
7. Do you have any beauty tips for young girls?
Keep it simple, cleanse, exfoliate and nourish the skin. I would recommend our Certified Organic Rose Hip Oil as a staple to heal, nourish and repair the skin, to cleanse I would recommend our Purifying Cream Cleanser, and our Daily Facial Exfoliant to remove dead skin cells and prime the skin for the application of our moisturisers. To moisturise I would recommend our day cream our Replenishing Moisture Cream or our SPF30 Moisturising Lotion for the face to protect against UVA and UVB rays.
8. Finally, what would be your advice to teenage girls who dream of starting their own company?
Number one have passion and drive for what you believe in. Follow your gut feeling as this is usually the best guide and now has been scientifically proven. Keep it simple, life, relationships business etc. Always stay positive even when negativity tries to take over. Take time for yourself and follow your dreams.
Thank-you so much for letting me interview you, Marie! I really love the whole idea behind this campain; it is an amazing idea. On August 29th, make sure to join Kosmea, me and hundreads of other women in going Make-up free for a day, to make a stand for positive self-image and raise funds for a worthy cause.
Remember, you're all beautiful! xx